Blog category
AI search & GEO
How AI assistants read your site, when they send people back, and how to measure both.
AI search & GEO
AI search & GEO4 min read
How many of your pages AI crawlers read — and why it doesn't match the visitors they send
One AI company read 8,000 of your pages last month and sent 40 people back. Is that normal? How to read the ratio between reading and returning, and what you can do about it.
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AI search & GEO4 min read
Visitors from ChatGPT: how to spot them, measure them and decide if they matter
More and more people ask an AI first and click through second. Where that traffic hides, how it differs from search, and how to tell how much it matters for your business.
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