The name
Path + Clue
Every visit leaves a path: where someone came from, what they looked at, where they hesitated and where they left. Put enough paths together and patterns appear — clues about what is working and what is not.
Most analytics tools stop at counting. They show you that conversion fell, not that mobile visitors from one campaign are stuck on a slow pricing page. We built PathClue to close that gap: count only real people, connect their visits across platforms, and surface the clue.
We also believe good analytics should not cost visitors their privacy. PathClue counts without cookies by default, never stores IP addresses, and gives site owners the controls to stay compliant wherever they operate.