E-commerce repeat purchase
New-customer acquisition is getting expensive; repeat purchase is the lever, but nobody tracks it.
Customers who bought the starter kit reordered 2× more often; a follow-up offer now targets that segment.
Set your goals, watch every AARRR stage move, see revenue and repeat purchase next to the traffic behind it — and start from a template built for your industry.
Traffic in one tool, sign-ups in another, revenue in the store admin — and nobody sees the whole funnel at once.
Is acquisition the bottleneck, or activation? Without the stages side by side, teams optimise whatever is loudest.
Every new project starts with a debate about which events, goals and dashboards to set up.
Goals and milestones, revenue, a single health score and a journey map — on the same events as every other report.
Define what success looks like — signed up, activated, first order, repeat order — and see how many people reach each milestone and how fast.
GMV, orders, average order value, LTV and repeat purchase rate from your purchase events, with top products and revenue by channel.
| Product | Orders | Revenue |
|---|---|---|
| Serum 30ml | 184 | $7,360 |
| Night cream | 121 | $6,050 |
| Starter kit | 96 | $5,760 |
One number from adoption (how many core features active users touch), stickiness (DAU / MAU) and growth (new and returning users vs those who dropped) — a quick check before you dig in.
Lay out the stages from discovery to repeat purchase, with the number of people at each stage and the touchpoints and friction in between.
10 templates — e-commerce, SaaS, content, education, finance, gaming and more — set up events, goals, funnels and a dashboard for your industry in one click.
Illustrative scenarios based on typical setups, not customer results.
New-customer acquisition is getting expensive; repeat purchase is the lever, but nobody tracks it.
Customers who bought the starter kit reordered 2× more often; a follow-up offer now targets that segment.
Plenty of trials, few paying accounts.
Accounts that invited a teammate in week one converted 3× more; onboarding now asks for an invite early.
Readers love the articles but rarely subscribe.
Most subscriptions followed a third visit to the same series; series pages now carry the subscribe prompt.
Anything else — open the chat in the corner and ask.
No credit card. Paste one snippet and your first visitors show up within minutes — humans and bots already told apart.