PathClue counts real people, not bots. See where visitors come from, where they drop off and who comes back — on your website, app and mini programs — while AI points out what deserves your attention.
Works with the stack you already have
One project covers websites, iOS · Android · HarmonyOS apps, and WeChat · Alipay · Douyin mini programs.
Install once. PathClue collects, explains and alerts — you decide what to do next.
Paste one snippet or add an SDK. Pageviews, clicks, scroll and form events are captured automatically.
Real-time visitors, sources, pages and conversions for every platform — humans and bots kept apart.
Funnels, retention, user profiles, heatmaps and replays show why numbers move.
Alerts, automation rules and conversion sending put each insight to work.
Each platform gets the reports it needs, and the same person is recognised across all three.
Everything you used to open three tools for.
Answers on day one
| Page | Views | Conversion |
|---|---|---|
| /pricing | 18,204 | 6.1% |
| /blog/ai-search | 12,930 | 2.4% |
| / | 41,200 | 3.9% |
iOS, Android and HarmonyOS, plus Flutter and React Native.
Answers on day one
| Screen | Sessions | Avg. time |
|---|---|---|
| Home | 21,300 | 1m 12s |
| Product | 14,870 | 2m 05s |
| Checkout | 4,120 | 3m 40s |
WeChat, Alipay and Douyin mini programs in the same project.
Answers on day one
Go from a number that moved to the people and steps behind it.
Build a funnel from any events in seconds. PathClue marks the biggest drop and breaks it down by device, source and country.
Whatever someone did on your site, mini program and app sits on their profile, in order. Visits from before they signed in join it the moment they do.
Heatmaps show where attention goes on each page. Replays show what actually happened — the repeated taps and form errors behind a drop.
AARRR, revenue, repeat purchase and a product health score, with ready-made templates for ten industries.
Put spend where it pays back, hear about problems first, and reach the visitor who needs help.
Channel ROI, 4 attribution models and click IDs from 14 ad platforms. Conversions can be sent back to Google, Meta and more.
Anomaly alerts, uptime checks and scheduled reports go to email, WeCom, DingTalk, Feishu or a webhook.
See who is on the checkout page right now and send a message that opens in their chat window.
Click IDs recognised and conversions sent back across 14 ad platforms
The AI assistant reads your own data, finds the cause and suggests what to do next.
Try a question
Every answer comes with
Sign-ups fell 31% from Thursday. Almost all of the drop is mobile visitors from Meta Ads landing on the new /pricing page, where the form loads 2.8 s slower.
Newsletter readers have the best 30-day retention and an ROI of 6.2×. TikTok brings the most visits but the lowest retention.
2,510 users show churn signals. The largest group hasn’t logged in for 14 days and only ever used one feature.
Connect PathClue’s MCP server and ask about traffic, funnels and revenue from the AI tool you already work in.
| Landing page | Visitors | Conversion |
|---|---|---|
| /case-studies | 1,204 | 5.6% |
| /pricing | 2,310 | 4.1% |
| /blog/ai-search | 3,980 | 1.8% |
Your comparison page converts best for ChatGPT visitors — 5.6%, about 1.5× your site average.
Autocaptured clicks get readable names from AI. Confirm them and they become events.
Scheduled reports open with a short summary of what changed and why.
Get told when a metric moves outside its normal range, with the likely cause.
Six things that are usually extra tools, extra plans or simply missing — included here from the free plan up.
Bots and crawlers are identified by 197+ rules in 5 layers and reported separately, so your numbers describe people.
Which AI assistants send you visitors — and which AI crawlers read your pages.
Analytics sets no cookies. The script is about 2 KB and never blocks the page.
Autocapture plus AI naming. Developers only add business data like order value.
Watch the sessions behind a drop and see where people click.
Website, app and mini program merge into one user profile.
Start from one of 10 industry templates with the right events, metrics and dashboards already in place.
Which channels bring buyers, not just clicks?
Where does checkout lose people?
Which countries convert best?
Is traffic from AI assistants growing?
Which onboarding step loses trials?
Which features keep accounts active?
Which articles get read to the end?
Who reads my pages — people or AI crawlers?
Which course pages lead to sign-ups?
Where do students drop out?
What’s day-7 retention for the new version?
Which channel brings players who pay?
Which ads bring real leads, not spam?
Which form field makes people quit?
Where do applicants drop in the flow?
Which channels bring approved customers?
Analytics tells you where people get stuck. Live chat lets you help them before they leave.
Works with AskCub live chat — same snippet, nothing extra to install. Learn about AskCub ↗
No tracking plan, no developer sprint. Data shows up as soon as the snippet is on the page.
<!-- PathClue · paste before </head> --> <script defer src="https://static.pathclue.com/client.js" data-site="YOUR_SITE_KEY"></script>
Add PathClue analytics to this project. 1. Put this tag in the <head> of every page (or the root layout): <script defer src="https://static.pathclue.com/client.js" data-site="YOUR_SITE_KEY"></script> 2. Route changes in single-page apps are tracked automatically — no extra code. 3. PathClue sets no cookies, so do not add a cookie banner for it. 4. For sign-ups and purchases, add custom events as described at https://pathclue.com/help/developers
Collect less, keep it where you decide, and give every team member exactly the access they need.
Visitors are counted without cookies or browser storage, so most sites need no banner for PathClue.
GDPR, CCPA and PIPL modes, consent management, data-subject requests and retention rules per site.
Roles, user groups, two-factor sign-in, SSO / SCIM and an audit log of who changed what.
Export or delete it at any time, pull it through the API, or run PathClue on your own servers.
Illustrative scenarios based on typical setups, not customer results.
Ad spend went up, sales stayed flat.
Saw TikTok at 0.8× ROI and the newsletter at 6.2×, then moved budget to the channels that pay back.
Lots of trials, few paying accounts.
Found 38% of trials quitting at “invite your team”, watched the replays and simplified the step.
Search traffic dipping, unsure what AI is doing with their pages.
Saw ChatGPT referrals up 41%, learned which pages AI crawlers read most, and refreshed decaying articles.
The free plan is a real plan, not a trial.
Save 40% with yearly billing
The things people ask before they paste the snippet. Anything else — open the chat in the corner.
defer and never blocks rendering.No credit card. Paste one snippet and your first visitors show up within minutes — humans and bots already told apart.