Free tools

Small tools for everyday analytics work

Build campaign links, name events consistently and check A/B results. Free, no sign-up, and nothing you type leaves your browser.

UTM builder

Campaign links with consistent source and medium names, ready to copy.

Turn plain descriptions into event names in the style your team uses.

Conversion rate, A/B significance and sample size on one page.

No credit card. Paste one snippet and your first visitors show up within minutes — humans and bots already told apart.