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PathClue vs self-hosted open-source analytics

Privacy and control, without running it yourself

Self-hosted open-source analytics keeps data entirely on your own servers, the code can be audited, and the software is free. In exchange you own the servers, database, upgrades and backups, and scaling once traffic grows. PathClue keeps the same privacy defaults and runs it for you; when a private deployment really is required, the Enterprise plan can run in your environment.

  • Both cookieless
  • Managed, nothing to maintain
  • Private deployment on Enterprise

Choose PathClue if you want

  • A managed service — no servers, upgrades or backups to run
  • Apps, mini programs and users across devices
  • Session replay and heatmaps
  • Attribution, ad click IDs and conversion sharing
  • AI assistant, monitors and alerts

Choose self-hosted open-source analytics if you need

  • Free open-source software, with people to deploy and run it
  • Full control of the database, including writing SQL directly
  • Data that must never leave your own data centre, with no budget for a private deployment
Side by side

PathClue and self-hosted open-source analytics

What teams ask most when choosing. The right-hand column describes what this type of tool usually does.

PathClue and self-hosted open-source analytics
FeaturePathClueSelf-hosted open-source analytics
No analytics cookiesMost support it
Open sourceYes
Nothing to operate yourselfNo
Bots and crawlers in their own reportUsually basic filtering
Funnels, retention and pathsDepends on the product
Session replay and heatmapsUsually absent or a plugin
Apps and mini programsUsually limited
Identity across devicesDepends on the product
Monitors and alertsUsually build your own

The right-hand column describes common practice for this type of tool; individual products differ, so check their own sites. Reviewed October 2026.

Where PathClue differs

What this type of tool rarely gives you

01

Nothing to deploy

No servers, database, upgrades or scaling to look after — and if you ever need it, Enterprise can run in your environment.

  • Managed service
  • A free plan that lasts
  • Private deployment on Enterprise
ClueUpgrades, backups and scaling: 0 hours from your team
02

See the session itself

Every funnel step has replays and heatmaps behind it, without installing another tool.

  • Session replay
  • Heatmaps
  • Rage clicks flagged
03

Ask, then act

Ask in plain words, see which part of a number changed, and get notified when something looks wrong.

  • AI assistant and MCP
  • Change attribution
  • Monitors and alerts
  • Weekly reports to email or team chat
ClueAsk “why did sign-ups drop?” and get the channel and pages behind it
Switching

Switching from self-hosted analytics

Run both first, and retire your own servers once you trust the numbers.

  1. 1

    Add the PathClue snippet

    Leave your current script in place — both can run on the page together.

  2. 2

    Rebuild goals and funnels

    Only the ones you actually use, or install an industry template.

  3. 3

    Compare for two to four weeks

    PathClue usually shows fewer visitors, because bots are counted separately.

  4. 4

    Switch over

    Remove the old code once the team is comfortable.

FAQ

Common questions

Anything else — open the chat in the corner and ask.

Can I host PathClue myself?
The Enterprise plan offers private deployment in your cloud account or data centre. The free and paid plans are run by us.
Can I import history from my self-hosted tool?
There’s no one-click import. Export raw events from its database and import them as CSV, or import server access logs to rebuild past visits — or run both for a while.
Which works out cheaper?
The open-source software itself is free. Servers, database, backups and people’s time are not, and the gap grows with traffic. PathClue has a free plan you can compare with first.

Start on the free plan.
Find your first clue today.

No credit card. Paste one snippet and your first visitors show up within minutes — humans and bots already told apart.