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AI visibility · Referrals

See what AI assistants send you

ChatGPT, Perplexity, Claude, Gemini and Copilot each appear as their own source, with landing pages, conversion and revenue — instead of hiding in “referral”.

  • Each assistant its own source
  • Landing pages from AI answers
  • Crawled vs sent back
What you get

AI traffic as a real channel

AI answers link to sources. Find out which of yours get cited — and whether those visitors convert.

  • Visitors per assistant

    Visitors, conversion and revenue for each AI assistant, side by side with search and social.

  • Pages AI sends people to

    The landing pages people reach from AI answers — usually a handful of guides and comparisons.

  • Crawled vs sent back

    For each AI company, pages its crawlers read against visitors its assistant sent. Crawl data needs server events or log import.

  • Trends you can alert on

    Get told when AI traffic jumps or drops (alerts from Pro).

How it works

Nothing extra to set up

  1. 1

    Add the snippet

    AI referrals are recognised from the referrer automatically.

  2. 2

    Open AI visibility

    See visitors, landing pages and conversion per assistant.

  3. 3

    Add crawl data

    Send server events or import access logs to compare crawls with visits.

Questions it answers

What AI referral data answers

01

Is AI search growing for us?

Week-by-week visits per assistant show the trend.

02

Which pages get cited?

Landing pages from AI answers show what assistants trust.

03

Do AI visitors convert?

Compare their conversion with search visitors on the same pages.

FAQ

AI assistant referrals questions

Anything else — open the chat in the corner and ask.

Which assistants are recognised?
ChatGPT, Perplexity, Claude, Gemini, Copilot and other assistants that pass referrer information. The list is updated as new assistants appear.
Can PathClue see the question people asked?
No. Assistants don’t pass the prompt to websites; you see the assistant and the landing page.
How are AI crawlers counted?
Crawlers don’t run JavaScript, so crawl data comes from server events or imported Nginx / Apache logs.

Start on the free plan.
Find your first clue today.

No credit card. Paste one snippet and your first visitors show up within minutes — humans and bots already told apart.